With Hershey behind this amazing brand, I am confident that anyone who would like to enjoy these deliciously bold pretzels will have the opportunity.”​ Pretzels Inc. Between the soft and chewy texture, the caramel and chocolate, and the crunchy pretzels, these are downright addictive.

Use pecans instead of M&M's for a nutty version. This is especially yummy if you are using rolos in place of hugs. It will be important as we continue to grow this already fast-growing brand and create new products in the broader pretzel category.”​ I love how easy and cute these are; you only need three ingredients and 4 minutes. There’s no need for a mixing bowl or dirtying up a bunch of dishes. A simple baking sheet is all you need. And if you’re smart, line that baking sheet with parchment paper, and you’ve just eliminated the clean up!For example, Dot’s has household penetration of only 50% in the Northeast, which Riggs described as “the largest pretzel market.”​ Likewise, SkinnyPop has only 86% channel penetration compared to its top competitor, which has 98%.

I created my pretzels to share with those people closest to me and have built the business with the idea of sharing them with everyone,”​ said Henke. In addition to advertising, we still have upside and distribution”​ and channel expansion, Riggs said. She explained that through Hershey’s recent acquisitions it is now able to bring together several businesses that have been running their own platform and systems under one ERP platform. I hope you enjoy these little treats as much as I did, and have fun making them. Get the kids involved – there’s nothing better than having kids in the kitchen. I make sure every time my daughter visits, we spend some time together cooking and baking. Those are memories that will last a lifetime!Having a strong portfolio and really great brands is the first piece of the puzzle for us winning. The second thing in our salty business is we have untapped potential in the categories in which we play,”​ and “the third thing to know is consumer trends are on our side,”​ Riggs said. I like using my silpat liners better than parchment paper for these. They are more grippy on the pretzels so they don't slide all over when I'm transferring to the oven.